Resources

How ITC use Community Marketing

Convosight x ITC – Learn how ITC explored Communities at scale and achieved its marketing objectives

Think of online marketing, and social media is the first thing that comes to mind! But, the rise in the number of people and the increasing amount of time they’ve been spending in online communities today has led a lot of brands to explore community marketing.⚡ ITC Foods Limited, one of the fastest-growing food businesses …

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how-to-sell-digital-products-with-your-facebook-group

How To Sell Digital Products With Your Facebook Group—Here’s How I Did It

Selling digital products is very lucrative these days. With the rise of the creator economy, almost anyone can start an online business and sell stuff online. From online courses, ebooks, and even digital art—the path to earning a livelihood is no longer confined to a 9-5 job corporate job. With hard work, a winning product, …

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Facebook Group vs Facebook Page

Facebook Group vs Facebook Page: Which Is Better? Updated 2024

As a digital marketer, I’m often asked which is better between a Facebook Group vs Facebook Page. Having experienced managing both over the last 10 years—I do have a lot to say about this topic. Before diving deep—I’d like to say upfront that Facebook Pages and Facebook Groups both can help businesses grow. It’s all …

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Facebook certified community manager, community, community manager, Meta, Meta certified

Facebook Certified Community Manager Exam: The Ultimate Guide 2024

Until sometime back, community managers were on their own – whether it was learning the a to z of community building or getting validated for what they were doing. But, the latter half of 2020 turned out to be extremely favourable for them. In October, Facebook decided to give community managers the much deserved recognition …

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