Still growing toward
Started Oct 18, 2026 · Peak day Oct 21 · Updated
When did Diwali makeup start going viral?
Social got to it first: most views on the hand-checked posts came from posts up by Oct 23; Google searches peaked on Oct 24.Based on the 15 posts we hand-checked as about this moment; the wider social count also picked up unrelated posts, so it isn't shown.
Latest days are still counting.
What are some Diwali makeup ideas?
Diwali makeup ideas include festive lip combinations, golden glam and easy eye looks, with women sharing tutorials and finished looks ahead of Diwali on 8 November 2026. Videos drew 16.7M views from 400 creators between Oct 18 and Oct 27, as viewers asked for shades and planned to try the looks themselves.
Women are sharing Diwali makeup tutorials and finished looks as they get into the festive mood. Viewers ask for shades, request tutorials and say they want to try the hacks themselves. Diwali / Lakshmi Puja falls on Sunday, 8 November 2026.
The numbers
- Diwali makeup videos drew 16.7M views from 400 creators between Oct 18 and Oct 27.
- Diwali / Lakshmi Puja falls on 8 November 2026.
- Shared Diwali makeup videos include festive lip combinations, grunge festive eyes and golden glam tutorials.
- Views of Diwali makeup videos rose 253%; the number of creators rose 25%.
Why is Diwali makeup going viral?
Trying the look early makes the celebration feel closer, and sharing it helps others feel ready too.
Which videos about Diwali makeup are going viral?
How to join the Diwali makeup moment
Simple lip routines, eye tutorials and personal makeup preparation give viewers specific Diwali looks to try.
Tone & voice
#5 speaks candidly about disliking her saree look while sharing makeup she loves. That mix of disappointment and enthusiasm makes festive preparation feel personal.
If you make one video
Show a finished festive makeup look, then demonstrate the steps clearly, giving viewers one detail they can try.
What are the top hashtags for Diwali makeup?
The tags people used most on posts about this moment, ranked by number of posts. Generic tags like #fyp and #viral are left out.
How do people feel about Diwali makeup?
Automatic sentiment labels across 467 posts and 400 comments.
The other side · what’s negative
Some grumblingViewers want to recreate the festive looks. Some struggle with concealer lifting under blush and sticky moisturiser.
Pair festive inspiration with clear layering and blending tips. Show how to apply blush without disturbing concealer and avoid a sticky base.
What are people saying about Diwali makeup?
Love the shade..shall try this hack this Diwali
Me taking notes so I can ace my Diwali makeup game this year.
fluffy brush se blush blend karte hue wala shot literally perfect hai dusky gold glow diwali ke liye bilkul sorted lag raha hai
Wow this glossy lip hack is so useful definitely trying it out , the gloss looks great which brand its of ?
Aapke videos se hi to main eye makeup sikh rhi hu qki baaki sab bhut hard btate h
please make a vedio of smokey eyes tutorial
Can I know Abt the eyeshadow shade and lipstick shade
Love the purple eyeliner
Maybelline fit me concealer 50 shade you use right
After applying concealer if I put blush,the concealer comes out,what to do
yaar moisturiser lagane ke baad face chipchipa ho jata hai
aap foundation lagane ke liye kaunsa brush use karte ho
Mera bhi festive look krdo aap
Stunning absolutely gorgeous wud u mind if I copy this mkup look for an upcoming event
So pretty darling, the shades look so pretty on you I am currently in awe of the glossy lips .. it is so in style..
Fixing Spray kon sa use kra
Questions people are asking
How do I do a simple Diwali makeup look?
A simple Diwali makeup look can take its starting point from the easy festive eye tutorials women are sharing. Choose a tutorial focused on the part you want to practise, such as eyes or a lip combination. Viewers are already asking for shades and planning to try the hacks themselves.
What Diwali eye makeup looks can I try?
Diwali eye makeup ideas in the shared videos include golden glam, grunge festive eyes and easy festive eyes. Those give you different starting points for a practice look before 8 November. Viewers are asking about eyeshadow shades and requesting tutorials as women share their finished festive looks.
Where can I find a Diwali makeup tutorial?
Diwali makeup tutorials appear in YouTube results from BeBeautiful and L’Oréal Paris India, alongside guides from Maybelline India. Women are also sharing their own festive tutorials and look reveals. The social videos include golden glam, easy festive eyes and lip combinations to explore before choosing a look to practise.
Which makeup products are best for Diwali?
The best Diwali makeup products cannot be ranked from these tutorials alone. Maybelline India, BeBeautiful and L’Oréal Paris India offer festive guides, while viewers ask creators for product names and shades. Use the tutorial for the look you want as a starting point for finding those specific details.
How can brands use Diwali makeup?
Try your Diwali look with me
“Show one finished eye, then say: Let’s practise our Diwali look together.”
- Format
- Split-face tutorial followed by the finished look.
- Platform
- Instagram Reels
- Who posts
- Beauty creators showing their own makeup routine
- Caption
- Saving my Diwali look now. Which shade are you trying?
- When to post
- Before Diwali on 8 November
- Watch out
- Disclose partnerships and get permission before reusing creator videos.