Catrina makeup for Día de Muertos

🌎 Latin America · 🌍 Mainstream · Nov 3, 2026

Mexico is painting itself as La Catrina for Día de Muertos 💀

Maquillaje de catrina 2026: Simple designs and ideas from Mexico

Faded
29.3Msocial viewsUp 1,000%+
611creatorsUp 151%
+733%Google search growth
Seen inMexico

Started Oct 25, 2026 · Peak day Nov 2 · Updated

When did Catrina makeup start going viral?

Social followed search this time: searches peaked on Oct 29, social views on Nov 2.Verified: the top posts on the social peak day were hand-checked and are about this moment.

Social views each dayOct 25: 426,681 viewsOct 26: 734,765 viewsOct 27: 560,818 viewsOct 28: 1,302,162 viewsOct 29: 7,274,880 viewsOct 30: 841,240 viewsOct 31: 691,481 viewsNov 1: 1,457,827 viewsNov 2: 10,187,784 views10.2MNov 3: 3,484,072 views25Oct2627282930311Nov23
Google searches each day · “maquillaje de catrina”Peak · Oct 2925Oct2627282930311Nov23

What is a Catrina?

Catrina makeup is a decorative skull look associated with Día de Muertos in Mexico, where creators share tutorials and finished designs. Videos featuring rhinestone skulls, neon face paint and personal interpretations drew 29.3M views from 611 creators between Oct 25 and Nov 10, around the November 1–2, 2026 celebration.

Creators are turning Catrina makeup into personal artwork, from rhinestone skulls to neon face paint. Tutorials and finished looks give viewers designs to try for Día de Muertos. Comments praise the skill, ask about paints and celebrate the finished makeup.

The numbers

  • Catrina makeup videos drew 29.3M views from 611 creators between Oct 25 and Nov 10, 2026.
  • Google searches for “maquillaje de catrina” in Mexico rose 733% from Oct 25 to October 29, 2026.
  • Creators in Mexico share Catrina designs featuring rhinestone skulls and neon face paint.
  • Día de Muertos took place on November 1–2, 2026.

Why is Catrina makeup going viral?

Showing the work behind a beautiful look makes admiration feel like encouragement to try it yourself.

AdmirationViewers call the makeup art, praise precise lines and ask which paints creators use.

Which videos about Catrina makeup are going viral?

#1Karen Torres161.1K5153.2M playsNov 1Product to painted faceKaren holds up foundation, then works through a Catrina makeup transformation with a palette and eye pigment.Why it works: A familiar makeup routine gives viewers a route into an elaborate look.#2Mαяiвєℓ Gυαя∂iα70.3K587461K playsNov 1Choose a Catrina photoMaribel celebrates La Catrina as history, art and beauty, and asks which photo people prefer.Why it works: A favourite photo question makes the celebration easy to respond to.#3Sally Leyva ^ྀི23.6K37160.9KOct 30Green Catrina makeupSally posts green Catrina makeup.Why it works: Green gives the Catrina makeup a specific colour theme.#4Margarita Magana7.6K129127.1K playsOct 31Halloween Catrina celebrationMargarita enjoys Halloween with Catrina makeup credited to yvonne_studiooficial.Why it works: Catrina makeup connects her Halloween celebration with the tradition she tags.#5𝐾𝑎𝑟𝑖𝑡𝑜 | 𝑈𝐺𝐶 ✨3.8K1761.2KOct 26Today is CatrinaKarito chooses Catrina makeup for the day.Why it works: A named makeup theme gives the post a clear focus.#6Werosinaloa🦐2.7K5458.6KOct 28Costume 26Werosinaloa marks costume 26 of 31 Halloween costumes for 2026 with a Catrina tag.Why it works: The numbered series places Catrina within a larger set of costumes.#7Luz Alejandra2.7K744K playsOct 30Catrina for the occasionLuz Alejandra posts Catrina makeup for Day of the Dead.Why it works: The Catrina and Day of the Dead tags connect makeup to the occasion.#8Yeraldin ✩176.8K108682.3KOct 29Rhinestone skull close-upYeraldin shows black skull shading around her eyes, nose and mouth, accented with sparkling rhinestones.Why it works: Fine details invite admiration; her caption promises a tutorial viewers can follow.#9Andrea Mariona de Flores1.1K4537.7K playsNov 1Quick Catrina makeupAndrea presents easy, quick Catrina makeup.Why it works: Ease and speed make the makeup idea approachable.#10𝐋.1.8K427.8K playsNov 1Purple Catrina makeupL. posts purple Catrina makeup.Why it works: Purple gives the Catrina makeup a specific colour theme.

How to join the Catrina makeup moment

Format: make it, then reveal it. Paint your own Catrina look and show the finished skull details.

  1. Hook (first 2 seconds)

    Open on a front-facing close-up of your finished Catrina makeup, with the skull shading and rhinestones clearly visible.

  2. Story in 3 beats

    1) Introduce your Catrina colour, such as green or purple. 2) Show the painted skull details. 3) Reveal the complete look.

  3. Format and length

    Film yourself in a portrait close-up to show the finished makeup; for a step-by-step tutorial, show the application before the reveal.

  4. Tone and voice

    Keep it proud and artistic; introduce your colour simply, using “Catrina verde” for a green look.

  5. If you make one video

    If you make one video: show your finished Catrina in close-up, reveal the complete look and ask what viewers think.

What are the top hashtags for Catrina makeup?

The tags people used most on posts about this moment, ranked by number of posts. Generic tags like #fyp and #viral are left out.

How do people feel about Catrina makeup?

Posts55% positive · 44% neutral · 2% negative
Comments84% positive · 10% neutral · 6% negative

Automatic sentiment labels across 856 posts and 400 comments.

The other side · what’s negative

Barely any negativity

Viewers celebrate Catrina artistry and ask about makeup materials. Criticism is minor.

What brands should do

Celebrate creators' skill and the Día de Muertos tradition. Positive reactions make respectful showcases of the finished looks a safe choice.

What are people saying about Catrina makeup?

💬
Espectacular maquillaje y vestuario
Admiration
💬
Arrasou no look! Amo o dia de Los muertos, a fantasia da Catrina maravilhosa. Super legal essa maquiagem.
Delight
💬
Qu belleza ...me encantan como hacen culto de sus tradiciones...Felicitaciones desde Argentina!!!
Pride
💬
Wow soy yo o esos colores se ven muy geniales sper llamativos y brillantes
Excitement
💬
Pero que bellos y brillantes colores!! Me encanto su pigmentacin
Admiration
💬
Ya quiero ver como te maquillas , y es que esos colores se ven perfectos para las catrinas !!
Anticipation
💬
Dnde puedo conseguir esa pintura?
Curiosity
💬
Woooow me encanta!!! El sombrero le dio todo el toque final.
Delight
💬
Qu espectculo de Catrina! Una chulada de traje y maquillaje, puro arte mexicano!
Pride
💬
Me encanta lo simple, sin pintarnos la cara completa de blanco jaja
Appreciation
💬
Me encanta ya quera tutorial adems se ve sper fcil de recrear seguro lo har pronto
Inspiration
💬
te qued increble! me encant el diseo de tu catrina am los brillitosssss
Admiration
💬
Justo estaba en busca de un tutorial para mi disfraz
Relief
💬
Te qued genial, me encant muy atrevido el rojo pero se ve genial.
Admiration
💬
Necesito un tutorial de los brillos en los ojos
Interest
💬
Padre el maquillaje horrible la msica
Disappointment

Questions people are asking

How do you do simple Catrina makeup?

Simple Catrina makeup uses a white base, black eye circles and a stitched mouth, with flowers completing the look. Step-by-step guides explain these features, while creators in Mexico share tutorials and finished designs for Día de Muertos. The skull details give a simple design its recognisable Catrina appearance.

What are some modern Catrina makeup ideas?

Modern Catrina makeup ideas include neon face paint and rhinestone skull designs, both appearing in creators’ looks for Día de Muertos in Mexico. Tutorials show the work behind the finished makeup, while close-ups highlight the details. These designs offer colour and sparkle as ways to personalise a skull look.

What does Catrina makeup with rhinestones look like?

Catrina makeup with rhinestones combines painted skull features with sparkling accents. Creators in Mexico share rhinestone skull looks for Día de Muertos, with tutorials and finished designs showing how the details come together. The sparkle is part of the decoration alongside the painted features of the skull.

What does black and white Catrina makeup look like?

Black and white Catrina makeup centres on a white base, black eye circles and a stitched mouth. Those are the features described in step-by-step Catrina guides. For Día de Muertos in Mexico, the painted skull provides a recognisable design that creators also reinterpret through colour and rhinestone details.

How can brands use Catrina makeup?

Best fit: Makeup

Show the detail you are proudest of

“Start with a close-up of one finished Catrina detail, then show how you painted it.”

Format
Detail reveal followed by a short tutorial
Platform
Instagram Reels and TikTok
Who posts
Mexican makeup artists and everyday beauty creators
Caption
The detail that made this Catrina mine. Which part would you try?
When to post
Share finished looks now; save tutorials for next Día de Muertos.
Watch out
Credit Mexican artistry; use face-safe products and obtain permission for creator clips.
Skin CarePersonal CareHair Care

More moments like this

Hand-curated by the Moments team at Convosight · Updated Nov 3, 2026 · Social listening across Instagram, YouTube, TikTok, Facebook and Reddit, with Google searches shown where they rose · Oct 25 → Nov 10, 2026. Growth compares the busiest day with a typical day. Comments are quoted as written.