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McDonald's McWings get customer taste tests

đŸ‡ȘđŸ‡ș Europe · 🌍 Mainstream · Oct 29, 2026

McDonald's McWings spark curious taste tests and blunt verdicts

McWings UK: release date and McWings review

Faded
5.1Msocial viewsUp 1,000%+
102creatorsUp 800%
Seen inUnited Kingdom

Started Oct 20, 2026 · Peak day Oct 20 · Updated

When did McWings start going viral?

Social views each dayOct 20: 3,994,705 views4MOct 21: 468,086 viewsOct 22: 107,978 viewsOct 23: 26,780 viewsOct 24: 7,575 viewsOct 25: 322,331 viewsOct 26: 35,231 viewsOct 27: 83,215 viewsOct 28: 19,969 viewsOct 29: 31,084 views20Oct212223242526272829

What are McWings like?

McWings are McDonald’s chicken wings from China, launched in the UK and Ireland on 20 October 2026 as part of the limited-time World Menu Heist. Taste tests drew 5.1M views from 102 creators between Oct 20 and Nov 4. Viewers praise the crunch, while price and value draw criticism.

Creators are filming McWings taste tests and ratings. McDonald’s UK and Ireland launched the wings from McDonald’s China on Tuesday 20 October 2026, within its limited-time World Menu Heist menu. Viewers want to try them and praise the crunch, alongside real criticism of price and value.

The numbers

  • McDonald’s launched McWings in the UK and Ireland on 20 October 2026 within the World Menu Heist.
  • McWings came from McDonald’s China as part of the limited-time menu.
  • McWings taste tests drew 5.1M views from 102 creators between Oct 20 and Nov 4.
  • Customer reactions praise the crunch and question the price and value.

Why are McWings going viral?

A new food becomes tempting when someone you trust tries it and gives an honest verdict.

CuriosityViewers want to try the wings. Crunch wins praise, while price and value draw real criticism.

Which videos about McWings are going viral?

#1123.8K2K893.6K playsOct 27Wings win the comparisonHannah rates McDonald’s food and calls the chicken wings a nice addition to the menu.Why it works: A specific verdict gives viewers something to agree with or challenge.#238K418654.9K playsOct 23Finally trying McWingsBeccaeatseverything tries McWings, with a caption celebrating their arrival in the UK.Why it works: The excited reaction taps into curiosity about a new food.#311.7K103289.9K playsOct 21Menu ratingsBig Daddy B rates the World Menu Heist menu, including the chicken wings.Why it works: Ratings invite viewers to compare their own choices.#47.2K191211.4K playsOct 26Wing fan verdictJackeatseverything tries McDonald’s wings and frames the review around eating wings regularly.Why it works: An experienced wing eater gives the taste test a clear point of view.#5Cissy Jones5.9K66196.7KOct 26Car seat taste testCissy Jones introduces the new wings from her car, shows the box and gives her first impressions.Why it works: The casual setting makes the reaction feel like a recommendation from a friend.#618K149184.8K playsOct 24Straightforward first tryGiudici tries McDonald’s chicken wings.Why it works: A direct taste test answers the question viewers came for.#713.4K167151.7K playsOct 25Wings within a mealBouletteMukbang shares a McDonald’s tasting in Germany that includes McWings.Why it works: The wings sit within a familiar meal, making comparison natural.#87.6K227145.7K playsOct 25Keep them foreverMichael Barrymore tries the wings and asks whether they can stay on the menu forever.Why it works: A personal plea turns a taste test into a conversation about favourites.#93.4K4398.7K playsOct 24Excited wing reactionHan Murtagh shares a McDonald’s wing tasting with an excited reaction in the caption.Why it works: Visible enthusiasm in the wording makes viewers curious about the taste.#10Billy Perry1.1K7291.2KOct 21New menu verdictsBilly tries McDonald’s new UK menu and rates the chicken wings, McExtreme, Twix McFlurry and Peach Sprite.Why it works: Separate verdicts help viewers compare menu choices and decide what to try.

How to join the McWings moment

Format: a reaction. Try McWings on camera and give your own taste and value verdict.

  1. Hook (first 2 seconds)

    Open in your car with the McWings box. Introduce what you are about to try.

    Video #5

  2. Story in 3 beats

    1) Show the wings. 2) Taste them on camera. 3) Give your honest rating and value verdict.

    Video #1Video #4Video #5

  3. Format and length

    Film vertically with yourself and the wings in view. Use a direct-to-camera taste test. Aim for 19–53 seconds.

    Video #5

  4. Tone and voice

    Keep it candid and curious. Introduce the tasting with “Trying McDonalds Chicken Wings”.

    Video #6

  5. If you make one video

    If you make one video: Show your McWings, taste them on camera and give an honest verdict on taste and value.

What are the top hashtags for McWings?

The tags people used most on posts about this moment, ranked by number of posts. Generic tags like #fyp and #viral are left out.

How do people feel about McWings?

Posts61% positive · 33% neutral · 7% negative
Comments44% positive · 17% neutral · 39% negative

Automatic sentiment labels across 107 posts and 113 comments.

The other side · what’s negative

Real backlash

Reviewers criticise McWings’ price and value. Three wings for £3.49 draws complaints and comparisons with cheaper supermarket wings.

The negative videos

#1@Mr_honest_palate14.3KHe gives the new McWings a critical review.A reviewer visits McDonald’s and selects three Chicken McWings for £3.49 at the ordering kiosk. He expresses dissatisfaction with the wings.How it’s made: A review opens by announcing a McWings test, then follows a restaurant visit and kiosk order.#2BBQLad- Nate Mac5.1K playsHe calls the price a rip-off and compares cheaper supermarket wings.A reviewer unboxes and tastes McWings. He rates them two out of five and criticises paying £3.49 for three wings.How it’s made: An unboxing and taste test opens with a snack run, then questions the price.#3TheDandylion5284It questions whether McWings are a rip-off.A close-up shows McWings in a cardboard container. On-screen text highlights £5.49 and questions their value.How it’s made: A music-led review shows packaged wings from above, with £5.49 on screen to question value.
What brands should do

State the price and portion clearly. Show what buyers get. Avoid bargain claims when reviewers already question the value.

What are people saying about McWings?

💬
Love them when they're nice and crunchy like that
Pleased
đŸ€©
Omg ok I need to go try the wings
Eager
💬
Hot wings look good
Tempted
💬
Those wings are a 10/10. Had them in Italy earlier in summer. The guiltiest of pleasures
Delighted
đŸ€©
Oooo these wings look so crispy!!!!
Excited
💬
Szechuan sauce wings sound so good
Tempted
💬
They look pretty good...a decent wing
Pleased
💬
The wings were fairly nice but the price point is way way off. 4.19 for 3 small wings,
Conflicted
💬
McDonalds doing wings is wild. They need to get back in their territory.
Sceptical
😞
Remember when McDonalds used to be cheap.
Disappointed
💬
Are they better than KFC hot wings. If not probably not worth the money
Sceptical
😞
not the best wings the szechuan sauce
Disappointed
💬
I mean they are probably just reheated right?
Sceptical
💬
Chicken wings are super cheap and really easy to cook at home
Practical
💬
Quite juicy chicken with some seasoning.
Pleased
💬
So crispy and yummy
Pleased

Questions people are asking

When did McWings come out in the UK?

McWings launched at McDonald’s in the UK and Ireland on 20 October 2026. The chicken wings came from McDonald’s China as part of the limited-time World Menu Heist. Creators are filming first tastes and menu ratings, while viewers discuss whether the wings are worth trying.

Are McWings any good?

McWings get mixed customer verdicts: crunch wins praise, while price and value draw criticism. Hannah calls the wings a nice addition to the menu. Other reviewers are less impressed, and viewers compare them with KFC hot wings. The reactions offer different views on whether they are worth trying.

Are McWings permanent?

McWings launched as part of McDonald’s limited-time World Menu Heist in the UK and Ireland. The wings arrived on 20 October 2026, and customer videos are fuelling calls for them to stay. Michael Barrymore tries the wings and asks whether they can remain on the menu forever.

Why are McWings so expensive?

McWings feel expensive to some customers because they question the portion size and value. Reviewers criticise the price, and viewers compare the wings with supermarket options and cooking at home. Crunch earns praise, but those positive taste reactions sit alongside complaints about what buyers get for their money.

How can brands use McWings?

Best fit: FMCG/CPG food

Give the dip an honest verdict

“A creator holds a wing beside two dips: Which one earns a second bite?”

Format
Taste the wing with each dip, then give an honest verdict.
Platform
TikTok and Instagram Reels
Who posts
Food reviewers who already give candid taste and value verdicts.
Caption
Two dips. One honest verdict. Which would you pick?
When to post
While McWings remain on the limited-time menu.
Watch out
Disclose paid partnerships. Avoid implying a McDonald’s partnership or requiring a positive verdict.
BeveragesHousehold CarePersonal Care

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Hand-curated by the Moments team at Convosight · Updated Oct 29, 2026 · Social listening across Instagram, YouTube, TikTok, Facebook and Reddit, with Google searches shown where they rose · Oct 20 → Nov 4, 2026. Growth compares the busiest day with a typical day. Comments are quoted as written.